12 Ways For Tech Companies Using Consumers’ Data To Earn Their Trust

Forbes | February 8, 2021

In the remote-first era of Covid-19, the potential for and frequency of cyberattacks has increased significantly. With data breaches regularly hitting the headlines, many consumers are wary of giving tech companies access to their personal data.

So how can a tech brand anticipate this and assuage the concerns of consumers who are reluctant to share personal information?